16 March 2006

Bullseye

I had the super amazing privilege of travelling to David Crockett High School and speaking to Mrs. Griffith's Journalism/Yearbook class on Thursday.

We spent a few minutes chowing down on some pizza (nice!) and we all introduced ourselves. The class has a wide array of students from sophomores (which we learned means "wise fool") to seniors! Everyone was so COOL! I had a blast.

I went there to talk about what I do here at the radio station, but also to speak about a very important Communications term...The Target Audience. Basically, who to have in mind when you are speaking, or presenting something. It's a good Marketing term, too. We talked about who their target audience would be as they were putting together their yearbook, and/or if they were putting together a school newspaper, presentation, or radio station. Then, we put together a profile for their "target person," a person that incorporates most of the characteristics of their target audience. We put lots of detail in the 40 odd minutes of discussion we had, but the final detail was a name. The students aptly named her Cortney.

Thanks class, you are awesome! I hope I can come back and we do something like that again sometime soon!


CH

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